Privacy policy

Last Updated: September 15, 2025

FINEART SRL operates this store and website—including all information, content, features, tools, products, and related services—to provide you, the customer, with a tailored shopping experience (the “Services”). SIMPLU Ceramics is powered by Shopify, enabling us to deliver the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase or other transaction through the Services, or otherwise communicate with us. In the event of any inconsistency between our General Terms and this Privacy Policy, this Privacy Policy governs with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing or using any of the Services, you confirm that you have read this Privacy Policy and that you understand the collection, use, and disclosure of your information as described herein.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies you or another person or can reasonably be linked to you or another person. Personal information does not include information collected anonymously or that has been anonymized so that it cannot identify you or be reasonably linked to you. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from such personal information:

  • Contact data including name, address, billing address, shipping address, phone number, and email address.

  • Financial information including credit/debit card numbers and financial account numbers, payment card information, financial account details, transaction details, payment method, payment confirmation, and other payment details.

  • Account information including username, password, security questions, preferences, and settings.

  • Transaction information including items you view, add to cart, add to a wishlist, purchase, return, exchange, or cancel, as well as past transactions.

  • Communications with us including information you include when contacting us, for example when submitting a customer support request.

  • Device information including details about your device, browser, or network connection, IP address, and other unique identifiers.

  • Usage information including details about your interactions with the Services, such as how and when you access or browse the Services.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.

  • Automatically through the Services, including from your device when you use our products or services or visit our websites, as well as through cookies and similar technologies.

  • From our service providers, including when we engage them to enable certain technologies and when they collect or process your personal information on our behalf.

  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which Services you use, we may use personal information for the following purposes:

  • Providing, tailoring, and improving the Services. We use your personal information to deliver the Services to you, including to perform our contract with you, process your payments, fulfill your orders, remember your preferences and items of interest, send you account-related notifications, process purchases, returns, exchanges, or other transactions, create, maintain, and otherwise manage your account, arrange delivery, facilitate returns and exchanges, allow you to post reviews, and create a personalized shopping experience (e.g., product recommendations based on your purchases). This may include using your personal information to better improve and tailor the Services.

  • Marketing and advertising. We use your personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications via email, SMS, or mail and displaying online ads for products or services within the Services or on other sites, including based on items you previously purchased or added to your cart and other activity within the Services.

  • Security and fraud prevention. We use personal information to authenticate your account, provide a safe payment and shopping experience, detect, investigate, or take action regarding potential fraudulent, illegal, unsafe, or malicious activities, protect public safety, and secure our services. If you choose to use the Services and register an account, you are responsible for keeping your account details secure. We strongly recommend that you do not share your username, password, or other access details with anyone.

  • Communicating with you. We use your personal information to provide customer support, respond promptly, deliver efficient services, and maintain our business relationship with you.

  • Legal reasons. We use personal information to comply with applicable laws or respond to valid legal processes, including requests from law enforcement or public authorities; to investigate or participate in civil discovery, potential or actual litigation, or other legal proceedings; and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, subject to this Privacy Policy. Such circumstances may include:

  • With Shopify, service providers, and other third parties performing services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, order fulfillment, and delivery).

  • With business and marketing partners to provide marketing services and deliver advertising materials to you. For example, we use Shopify to support personalized advertising with third-party services, based on your online activity with different merchants and sites. Our business and marketing partners will use your information in accordance with their own privacy statements. Depending on where you reside, you may have the right to ask us not to share information about you for targeted ads and marketing based on your online activity across merchants and sites.

  • When you request it, provide consent, or otherwise consent to certain disclosures to third parties, such as for shipping products or when using social widgets or login integrations.

  • With our affiliates or otherwise within our corporate group.

  • In connection with a business transaction, such as a merger or bankruptcy; to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests); to enforce any applicable terms of use or policies; and to protect or support the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services to provide and improve the Services. Information you submit through the Services will be transmitted to and disclosed to Shopify, as well as to third parties that may be located in countries other than your own, to provide and improve the Services. In addition, to help us protect, develop, and improve our business, we use certain enhanced Shopify features that incorporate data and information derived from your interactions with our Store, as well as with other merchants and with Shopify. To provide these enhanced features, Shopify may use personal information collected about your interactions with our store, other merchants, and Shopify. In these situations, Shopify is responsible for processing your personal information, including responding to your requests to exercise rights regarding the use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit Shopify’s Consumer Privacy Policy. Depending on where you live, you may exercise certain rights regarding your personal information here (link to Shopify’s Privacy Portal).

Third-Party Sites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you access links to sites not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on those sites. Information you provide in public or semi-public spaces—including information you share on third-party social platforms—may also be visible to other users of the Services and/or users of those third-party platforms, without limitation on their use by us or a third party. The inclusion of such links does not, by itself, imply any endorsement of the content on those platforms or of their owners or operators, except as otherwise noted within the Services.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided personal information to us, you may contact us using the details below to request deletion. As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined under applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please note that no security measure is perfect or impenetrable, and we cannot guarantee “perfect security.” In addition, any information you transmit to us may not be secure during transmission. We recommend that you do not use unsecured means to communicate sensitive or confidential information to us.

The length of time we retain your personal information depends on various factors, such as whether we need the information to manage your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable agreements and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below regarding your personal information. These rights are not absolute, may apply only in certain circumstances, and in some cases we may deny your request as permitted by law.

  • Right of access / to information. You may have the right to request access to the personal information we hold about you.

  • Right to deletion. You may have the right to request the deletion of personal information we hold about you.

  • Right to correction. You may have the right to request the correction of inaccurate personal information we hold about you.

  • Right to portability. You may have the right to receive a copy of the personal information we hold about you and to request its transfer to a third party, in certain situations and subject to certain exceptions.

  • Managing communication preferences. We may send you promotional emails, and you may opt out at any time using the unsubscribe option included in our emails. If you opt out, we may still send you non-promotional emails, such as those regarding your account or orders you have placed.

If you live in the United Kingdom or the European Economic Area, and subject to exceptions and limitations under local law, you may exercise the following rights in addition to those listed above:

  • Right to object to processing and to restrict processing. You may have the right to ask us to stop or restrict the processing of personal information for certain purposes.

  • Right to withdraw consent. Where we rely on consent to process your personal information, you have the right to withdraw that consent. Withdrawing consent will not affect the lawfulness of any processing based on your consent before withdrawal.

You may exercise any of these rights where indicated in the Services or by contacting us using the contact details provided below. To learn more about how Shopify uses your personal information and about any rights you may have—including rights related to data processed by Shopify—please see: https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your requests, as permitted or required by applicable law. In accordance with applicable law, you may designate an authorized agent to submit requests on your behalf to exercise your rights. Before we honor such a request from an agent, we will require proof that you have authorized the agent to act on your behalf, and we may ask you to verify your identity directly with us. We will respond to your request in a timely manner as required by applicable law.

Complaints

If you have complaints regarding how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us at the details below, or to lodge a complaint with your local data protection authority. For the EEA, you can find a list of supervisory data protection authorities here.

International Transfers

Please note that we may transfer, store, and process your personal information outside the country where you reside.

If we transfer your personal information outside the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms—such as the European Commission’s Standard Contractual Clauses or any equivalent contracts issued by the relevant competent authority in the UK, as applicable—unless the data transfer is to a country found to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this site, update the “Last Updated” date, and provide notice as required by applicable law.

Contact

If you have questions about our privacy practices or this Privacy Policy, or if you wish to exercise any available rights, please email us at office@simpluceramics.ro or contact us at Iași County, Valea Lupului Village, Valea Lupului Commune, Fdc. Magnoliei, No. 7, Romania. For purposes of applicable data protection law, we are the data controller with respect to your personal information.